Privacy Policy

Privacy & Cookie Policy

Last updated: 30 July 2025

Rainbird Clothing ("we", "our", or "us") is committed to protecting your personal data and respecting your privacy. This policy outlines how we collect, use, and protect your personal information when you visit or make a purchase from our UK website.

1. Who We Are

Rainbird Clothing is an Australian outerwear brand trading in the United Kingdom. When offering goods or services to customers in the UK, we act as the data controller under the UK General Data Protection Regulation (UK GDPR).

2. What Personal Information We Collect

When you visit our website or place an order, we may collect:

  • Identity & Contact Data: name, billing and delivery address, email address, phone number
  • Order & Transaction Data: product details, order value, payment method (note: payment card details are processed securely by third-party gateways)
  • Account Data: login credentials, purchase history, preferences (if you create an account)
  • Marketing Preferences: your opt-in choices
  • Technical & Usage Data: IP address, browser, device type, pages visited, referral source, cookies

3. How We Use Your Information

We use your personal data to:

  • Process and fulfil your orders
  • Provide customer service and support
  • Send order confirmations and updates
  • Personalise your shopping experience
  • Send marketing emails if you opt in
  • Comply with legal obligations (e.g. tax and fraud prevention)

4. Legal Basis for Processing

We rely on the following lawful bases:

  • Contract – to fulfil your order or provide services you request
  • Consent – for email marketing and cookie use
  • Legal obligation – for regulatory or tax purposes
  • Legitimate interests – to improve our services and protect our business (where your rights do not override these interests)

5. Sharing Your Information

We may share your personal information with:

  • Shopify Inc. – our e-commerce platform provider (based in Canada, with appropriate data safeguards)
  • Payment processors – such as Shopify Payments and PayPal
  • Delivery partners – including Royal Mail and international couriers
  • Marketing and analytics platforms – such as Klaviyo, Meta, and Google
  • Professional advisors – including legal and accounting services
  • Authorities – where required by law or for fraud prevention

6. Cookies

Our website uses cookies and similar technologies to improve functionality, personalise content, and analyse performance. Some cookies are essential for the site to work; others require your consent.

Types of Cookies We Use

  • Essential cookies: Required for basic site functions like shopping cart, checkout, and secure login.
  • Performance cookies: Help us understand how visitors use the site (e.g. Google Analytics).
  • Functional cookies: Remember your preferences and enhance your experience.
  • Advertising/Marketing cookies: Enable us and our partners to show you personalised ads on other websites (e.g. Meta Pixel, Google Ads, Klaviyo).

How to Manage Cookies

When you first visit our site, you’ll be asked to accept or manage your cookie preferences. You can change your preferences at any time by adjusting your browser settings to block or delete cookies.

Note: Disabling certain cookies may affect your ability to use parts of our site (e.g. the shopping cart).

7. Your Rights

Under UK GDPR, you have the right to:

  • Request access to the personal data we hold about you
  • Request correction of inaccurate data
  • Request erasure of your data in certain circumstances
  • Object to processing or request restriction
  • Withdraw consent at any time (e.g. for marketing)
  • Lodge a complaint with the UK Information Commissioner’s Office (www.ico.org.uk)

To exercise any of these rights, contact us at help@rainbird.com.au.

8. Data Retention

We only retain your personal information for as long as necessary to fulfil the purposes we collected it for, including to meet legal, accounting, or reporting requirements (e.g. 6 years for tax).

9. Children

Our website is not intended for children under 13, and we do not knowingly collect data from them.

10. International Transfers

Some of our service providers (including Shopify) may process your data outside the UK. When this happens, we ensure appropriate safeguards are in place, such as adequacy decisions or Standard Contractual Clauses.

11. Contact Us

If you have any questions about this policy or how we handle your data, please contact us:

Rainbird Clothing
Email: help@rainbird.com.au
Postal: Unit 203, 25 Gipps Street, Collingwood, VIC, 3066 AUSTRALIA